The ground is shaking and the landscape around you is changing rapidly. If you are a traditional web analyst you should be worried. The proverbial ice caps are melting and it’s time to adapt. While you were setting up conversion goals in your web analytics solution, the complexity and ...
read moreRecently we did a tracking implementation for a client with an online service that had both a standard website and a mobile iOS app. The app, however, was hybrid app based on the Cordova framework. It’s a technology that allows you to use standard web technologies to develop cross-platform ...
read moreIf I asked you to name a few marketing automation software brands, chances are you’ll name Hubspot, Marketo, Pardot or Intercom. And while these are all respectable brands with decent products, I predict another brand is going to join that list pretty soon. I’m talking about Mautic, a ...
read moreEver wanted to do something with the Google Analytics Reporting API but didn’t really know how to begin? In this article I’ll introduce you on how to get started with Python and the Google Analytics Reporting API V4. You’ll learn how to create a report using the ...
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