Data Roundtable on the disconnection between data & business teams
Data should drive decision-making, but is it truly making an impact?
How to tackle misalignment between data and business teams?
How do you ensure that insights don’t just get lost in dashboards?
The collaboration between data teams (analytics, BI, IT) and business teams (marketing, product, CX) is often more complex than expected. Different priorities, communication gaps, and organisational silos make it challenging to turn data into meaningful action. The result? Slow decision-making, frustration, and underutilised data potential.
How can we break these silos and turn data collaboration into a competitive advantage?
Join us on Thursday, May 8th for our 2nd roundtable discussion, where we’ll address the biggest collaboration challenges many organisations face.
Throughout the event, you'll engage in open discussions over breakfast and lunch on topics including:
Why do data & business teams often misalign? Identifying the root causes of disconnection.
How can teams collaborate more effectively? Best practices for communication and ownership.
From silos to synergy: How to integrate data expertise into business processes.
Who owns data strategy? Centralised CoE vs. embedding experts in teams.
Bridging the IT, BI, and marketing gap: How to ensure cross-functional success.
Real-world success stories: Insights from VRT & other leading organisations.
Why this matters: Just like newsrooms rely on data analysts to extract insights from reader behavior, organisations across industries need stronger collaboration between data and business teams to turn insights into revenue-driving decisions.
Why should you attend this event?
If you’ve ever struggled with getting data insights implemented.
If your data and business teams operate in silos.
If you're looking for strategies to improve internal collaboration and execution.
A Roundtable is not a lecture, it’s an interactive learning and inspiration session hosted at the MultiMinds office.
Each session focuses on a specific topic and brings together digital marketing professionals from different companies. The ideal opportunity to exchange ideas with peers, hear practical experiences, and discover actionable solutions.
Seats for this event are limited to ensure focused, interactive discussions where you can learn, share, and collaborate with like-minded professionals. Don’t miss your chance to be part of this exclusive event!
Practical information & registration
Free, but if you cancel less than 24 hours in advance or do not show up without prior notice, we ask you to make a €100 donation to UNICEF Belgium.
see no-show policy below
By GPS
We recommend setting your coordinates to the corner of Hertshage and Zegepraalstraat. You can leave your car in the parking area across the street or in one of the surrounding streets.
By train
Our offices are only a 5 min. walk from the train station in Aalst. Plan your journey using the Belgian Rail Route planner.
No-show policy: commitment to participation & charity
Participation in the roundtable is free, but since this is an interactive session with limited seats, we expect every registered participant to attend.
To ensure commitment, we ask each participant to agree to the following upon registration:
If you cancel less than 24 hours in advance or do not show up without prior notice, we ask you to make a €100 donation to UNICEF Belgium.
This approach helps us bring together a dedicated and engaged group of participants while supporting a meaningful cause.
How does it work?
By registering, you confirm your agreement to this condition. If you do not attend without timely cancellation, you will receive a reminder with the donation details for UNICEF Belgium.
