Training: empower your data expertise

At MultiMinds, we're dedicated to unlocking the hidden potential within your data and unveiling valuable insights into customer experiences. As part of our commitment to enhancing data maturity and ownership, we offer comprehensive training sessions tailored to your specific needs. Whether integrated into a larger project or as a stand-alone service, our training equips you with the skills you need to thrive.

Our training areas

1. Analytics Mastery

Discover the transformative power of digital analytics and leverage it to measure the effectiveness of your digital strategies. With our training sessions available for both GA4 and Adobe Analytics, we guide you through practical examples and hands-on exercises across one to four interactive sessions. Topics covered include data collection, analysis, report creation, and performance optimisation.

By the end of this training, you will be able to:

  • Grasp the data model that translates raw data into meaningful insights.
  • Configure and manage a digital analytics instance proficiently.
  • Navigate and interpret standard reports effectively.
  • Analyse and extract value from the presented data.
  • Utilise custom reporting features tailored to your needs.

2. Data Visualisation Excellence

Transform raw data into compelling visual stories with our data visualisation training. Whether you're using Looker Studio or Tableau, our sessions cover both the principles of effective dashboard design and the technical difficulties

By the end of this training, you will be able to:

  • Integrating data seamlessly into your chosen visualisation tool.
  • Creating intuitive and impactful dashboard designs.
  • Setting up and managing dashboards for various contexts.
  • Applying standard and advanced visualisation techniques.

3. Tag Management Proficiency

Navigate the world of Tag Management Systems (TMS) with confidence. Our training empowers you to implement, manage, and maintain tags efficiently on websites and apps. Whether you're using Google Tag Manager, Tealium IQ, or Adobe Launch, we provide vendor-independent expertise. Learn to set up a TMS, grasp the significance of data layers, configure basic tags, and gain the skills to troubleshoot effectively.

By the end of this training, you will be able to:

  • Implement a TMS on websites and apps.
  • Recognise the pivotal role of a data layer.
  • Create and employ a data layer appropriately.
  • Configure essential tags and perform debugging.
  • Understand and use load rules effectively.
  • Track diverse event types for comprehensive insights.