Sharing knowledge is what we do

12 Dec 2018 — Author: Siegert Dierickx
tags: Automation, AI, People, jobs

AI creates jobs, right? Right!?

New technologies often confront people with a difficult factor of the unknown, with an inherent change around the corner. New technology has always – and always will be - around, we are too curious, ambitious and inventive not to want to tinker with stuff or trying to change processes for the ...

read more
22 Nov 2018 — Author: Nicolas Lierman
tags: Google, Analytics, API, NODE, Reporting

How to work with Node.js and the Google Analytics Reporting API

One of the coolest things with Google Analytics is all the different ways you can work with your data, and API's are a big part of that. Google Analytics has many API's; for reporting, account management, metadata, multi-channel funnels, user management, etc. In this post we're going to take an ...

read more
23 Oct 2018 — Author: Nicolas Lierman
tags: Analytics, DMP, CDP, Cloud, Customer Journey

Traditional Web Analytics is dying, what’s next?

The ground is shaking and the landscape around you is changing rapidly. If you are a traditional web analyst you should be worried. The proverbial ice caps are melting and it’s time to adapt. While you were setting up conversion goals in your web analytics solution, the complexity and ...

read more
18 Oct 2018 — Author: Peter Vertongen
tags: Events, Automation

SuperNova Antwerp: enter the age of optimism.

MultiMinds visited Supernova in Antwerp. Here's what we learned. September 27–30, the city of Antwerp hosted the first edition of Supernova, an international techfest. This event was the result of joined forces by FlandersDC, Scale-ups.eu and the Flemish Government. Around 2 million euros were invested to showcase how ...

read more
16 Aug 2018 — Author: Siegert Dierickx
tags: News, People, MultiMinds

My Internship at MultiMinds

My first encounter with MultiMinds was at the VEK Career day in Ghent, which is an annual job fair organized by the VEK. As I am heading towards my last year of Business Engineering: Data Analytics, I wanted to do an internship to apply the theory into practice. At the ...

read more