Consent management: what good consent management looks like, and how to achieve it
What is consent management? And why do websites and apps often get it wrong? Get the full scope on how to implement your cookie banner properly, in our latest Tricks of the Trade video.
Marketing ETL: the futureproof method to connect marketing tools and centralize data
Marketing data has been booming, but there’s been very little reflection on how to organize that data efficiently. With marketing ETL (extract-transform-load) you can centralize all your tools. Get the full scope in our latest Tricks of the Trade.
Data Collection as the first step towards Data Activation
In comparison to many European countries, Belgium always has been a digital marketing laggard. Last year I noticed that leveraging data-driven marketing is gaining more and more interest from big Belgian companies. In most cases, those companies already had a huge amount of data stored in a data centre or
Marketing Automation Presentation
Marketing Automation is designed to help you prioritize and execute your marketing tasks in a more streamlined and efficient way. However, between so many tools, options and concepts, it’s easy to get lost. The Marketing Automation Presentation below explains the concept of Marketing Automation, discusses best practices and gives
MultiMinds supports Kazi.be, a job platform for graduates
Kazi is a Belgian startup that aims to be ‘the’ online matchmakers for higher educated graduates. Using the site, visitors receive job offers that match their personality. The word ‘Kazi’ originates from Swahili, which means ‘jobs’ and the idea was conceived by the consultancy group Riverrun. Kazi’s goal is
