Tag: AI

22 Apr 2021 — Author: Siegert Dierickx

Eureka! with José Fernandez (D'Ieteren):

José Fernandez is chief of Marketing and chief of Digital at one the oldest family-owned businesses in the world: car distributor d’Ieteren. José has a knack for creating great customer experiences using data. We talked to him about the rise of data, and what he considers his breakthrough moment. ...

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10 Mar 2021 — Author: Siegert Dierickx

Eureka! with Mieke De Ketelaere

“Suddenly, it became clear to me that customer data held a wealth of insights that could turn the marketing department from a cost into a profit center, simply through the application of data science.” ...

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12 Dec 2018 — Author: Siegert Dierickx

AI creates jobs, right? Right!?

New technologies often confront people with a difficult factor of the unknown, with an inherent change around the corner. New technology has always – and always will be - around, we are too curious, ambitious and inventive not to want to tinker with stuff or trying to change processes for the ...

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