Define actions

Automated migration by Google

Automated migration by Google

Google offers you the opportunity to automatically create GA4-properties with basic features. We recommend doing a manual migration. Here's why.

Jens Buelens
Jens Buelens
Define actions
How are your customers really feeling? Sentiment analysis dissects the emotions behind written messages

How are your customers really feeling? Sentiment analysis dissects the emotions behind written messages

Do you ever wonder how users really feel when communicating with your company? Are they just being polite while secretly frustrated? Sentiment analysis will help you discover their true emotions.

Quinten Van Bever
Distill insights from your data
MultiMinds Goes UK - a chat with Iain Murphy

MultiMinds Goes UK - a chat with Iain Murphy

Let’s give a warm welcome to the newest member of the MultiMinds family: meet Iain Murphy, the Managing Director of our brand new UK branch. Whoa there! Wait a minute … did you just say that MultiMinds has an international office? That’s right! We’re finally expanding – and taking

Siegert Dierickx
Siegert Dierickx
Keep innovating
E-book: 10 rules for kick-ass customer experience

E-book: 10 rules for kick-ass customer experience

Looking to improve your customer experience? We’ve compiled what we think are the 10 most important rules of CX. Get the ungated e-book for free.

Peter Vertongen
Peter Vertongen
Build a data strategy
Consent management: what good consent management looks like, and how to achieve it

Consent management: what good consent management looks like, and how to achieve it

What is consent management? And why do websites and apps often get it wrong? Get the full scope on how to implement your cookie banner properly, in our latest Tricks of the Trade video.

Niels Verbeeck
Niels Verbeeck
Build a data strategy
VI - Deliver on thy brand promise

VI - Deliver on thy brand promise

Whether you’re aware of it or not, your company has a brand image. Customers expect certain things from your brand, based directly on your own branding or on external factors. This brand promise has an impact on your customer experience. So, if you want happy clients, deliver on your brand promise.

Peter Vertongen
Peter Vertongen
Build a data strategy
V - Thou shalt be customer-centric front to end

V - Thou shalt be customer-centric front to end

Optimizing your cx means not only understanding customers’ needs, but also acting on them. And to do that, you need to think customer-centric. Easier said than done, right? Thinking customer-centric means putting the customer first, front-to-end. The good news: there’s a blueprint for that.

Peter Vertongen
Peter Vertongen
Build a data strategy
Beyond the Buzz: audience modeling

Beyond the Buzz: audience modeling

Lookalike audience modeling and evolutionary AI are revolutionizing old-school customer segmentation. Here’s what you should know.

Nicolas Lierman
Nicolas Lierman
Distill insights from your data